• James ‘Macca’ Macdonald

    Ethical technology advocate

Who am I?

Known as Macca, James Macdonald is a passionate advocate for the ethical use of technology and social media, working with businesses leaders to ensure that everything they do is effective, and held to the highest standards. Using technology to better the way we exist and creating content with a conscience.

Macca gives enthralling and engaging keynote talks around the world, primarily covering technology, marketing, and customer service based topics. Drawing on his 15 years in the sport of skydiving, he also discusses risk and how to understand it in business to the advantage of all.

With an extensive marketing background, Macca is able to work with brands from all sectors, at all levels, to help them better understand their consumers, and devise ways to more effectively target them through the use of technology.

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